We create a strategy so that the brand you build will exist in the minds of consumers. Branding is a long-term process, but one that brings exceptional benefits. Creating a brand requires conscientious cooperation between the agency and the company. Only joint efforts will allow the development of values that will define the new brand.
The prepared strategy takes into account such elements as the name, catchphrases, graphic motifs, the way of communication and methods of communicating content, types of marketing campaigns or how to point out the unique features of the brand. Branding activities are most effective when the brand is to develop a niche or create a new category of products or services.
We will develop a set of activities that will make the brand stand out and attract customers. We create branding outside the usual patterns.
When creating brand identity systems, we analyze the target audience, brand expectations and brand communication strategy. We take into account UX aspects. We analyze the interface of products, interactions with users. The result is a visual brand identity system ready to meet business objectives.
We create brandbooks from scratch, but also develop existing corporate identity systems with new areas.
As part of a brand’s visual identity, we prepare:
In addition to visual identity designs, we provide printing and selection of promotional, exhibition materials. We provide post-implementation branding support along with expansion of the corporate identity system with further necessary elements.
Rebranding is the process of changing the way a brand presents itself in the market. Rebranding involves changing the name, logo, marketing strategy, image, products or services in order to change customer perceptions of the brand, make it more competitive or adapt to changing market trends.
Rebranding can be caused by a variety of factors, such as changing the company’s mission or values, increasing competition, introducing new products or services, changing the target audience or customer perception of the brand, or negative brand associations.
We carry out rebranding of brands, taking into account the target group, business environment and objectives of the new brand. When designing a new visual identity system, we aim to ensure that the changes produce positive results for the new brand.
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Present information about your brand,
environment and audience.
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RECEIVE A QUOTE AND PROPOSAL
After analyzing the information provided, we will present
scope of branding activities for your brand.
Contact us – present the vision of your brand. We will plan tailored activities.