Personal branding – Building a personal brand

Personal branding strategy and service

Professional personal branding

Personal brand is the most important asset in today’s business world for representatives of companies and institutions, individuals acting individually and experts in a particular field. Personal branding is a set of activities, not only marketing, but also relational, aimed at increasing the value of a personal brand and thus also influencing the perception of the brand for which a person is responsible.

 

At LTB, we develop and implement personal branding strategies that allow you to gain competitive advantage, stand out in a given market and permanently build a strong personal brand.

We provide personal branding activities tailored
to a person’s predisposition!

Concepts for building a personal brand

When developing a personal branding strategy, we analyze the assumed goals, a person’s connections with brands, organizations, market position, and a person’s characteristics – both visual and characterological. Based on the analysis , a business vision and brand key are developed, and the communication style, marketing tools and action plan are prepared. We focus on authenticity, consistency of message and proper targeting of communication.

Among the advantages of developing a personal branding strategy with LTB are:
  • Unique personal brand identity – Our team of experienced professionals will take care of creating and clearly defining a unique personal brand that will set an individual apart from the competition.
  • Increased recognition – Through marketing activities, the personal brand will become more recognizable in the industry, among the target audience and stakeholders.
  • Credibility and authority: – A developed personal branding strategy will help build credibility and authority in the field, which will attract customers and business partners.
  • Creating a positive image – We work to create a positive image that attracts trust and loyalty from customers.
  • Effective promotional tools – We work multifaceted, based on a wide range of marketing activities – social media marketing, content marketing campaigns, PR, media relations and many others.

We are proactive – we set the course of action using sometimes unconventional but effective solutions.

Provide us with key information and we will prepare the scope of personal branding activities!

 

Łukasz Jaworski
Łukasz Jaworski
B2B Sales Manager
+48 577 100 210
We provide:
  • One-time consultation
  • Development of personal branding strategy
  • Personal branding workshops
  • Consulting and ad hoc support
  • Full marketing services
  • Preparation of competitive analysis

Scope of personal branding activities

The development of a personal branding strategy and its implementation includes the following sample scope of activities:

  • Analysis and evaluation – We begin with a thorough analysis of the personal brand and competitors to understand where we are and what the goals are.
  • Image creation – Together we develop a unique personal brand image, including values, message, purpose, and method of communication.
  • Content strategy – We create a content strategy that engages and educates the target audience, while building the individual’s position as a subject matter expert.
  • Social media marketing and online presence – We manage social media profiles, create content and online campaigns to increase your online presence.
  • PR activities – We take care of your media presence, creating relationships with journalists and experts increasing your brand visibility and influence with your target audience.
  • Analytics and performance monitoring – We monitor and analyze the results of activities, adjusting strategy as needed to ensure continuous achievement of goals.

We strive to build the reputation and recognition of personal brands in the industry and among the target audience. We take a customized approach to personal branding depending on the individual’s position and goals.

We expose the core values
of the personal brand.

Personal branding – for whom is the service intended?

Personal branding strategy is designed for people who want to build and promote their personal brand in a targeted and focused manner. It can be useful for various groups of people, including:

 

Company boards, directors, CEOs

Individuals who are responsible for an organization and are brand frontrunners.

 

Experts and professionals

Individuals working in various fields, such as entrepreneurs, freelancers, doctors, lawyers, marketers, engineers and other professionals who want to stand out in their industry and build a reputation as an expert.

 

Artists, celebrities and influencers

People in the public eye, such as celebrities, bloggers, youtubers and influencers, who want to manage their personal brand and use it to increase their influence and achieve their business goals.

 

Entrepreneurs

Individuals setting up their own businesses and start-ups can use personal branding to build trust with customers and investors and increase their brand visibility.

 

Public figures

Politicians, civic leaders and other public figures can use a personal branding strategy to build their reputation and communicate with their constituents or community.

 

Small business owners

Small business owners can use personal branding to stand out in a competitive market and attract customers.

 

Job seekers

Job seekers or those changing career paths can use a personal branding strategy to stand out in the job market and attract the attention of employers.

 

Employees

Even salaried employees can use personal branding to build their reputation in the workplace and get promoted or get better career opportunities.

 

Personal branding at LTB Agency is carried out on the basis of a flexible and individually tailored personal branding coneporation based on a person’s needs and career goals. We help build reputation, distinguish the person and achieve career, business development goals.

What’s next?

We are waiting to hear from you. Concretize your requirements and contact us.

LET'S TALK

LET’S TALK
Łukasz Jaworski

Łukasz Jaworski
B2B Sales Manager
biuro@ltb.media
+48 577 100 210

LET’S MAKE AN APPOINTMENT

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Write to us about personal branding – we will prepare the scope of cooperation.
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After verifying the information provided,
we will present opportunities
for cooperation and a preliminary concept
for building a personal brand.

Our partners

Wrocławska Akademia Biznesu - partner of the LTB marketing agencyDIG - partner of the LTB marketing agencyUniwersytet Ekonomiczny - partner of the LTB marketing agencyFirma Rodzinna - partner of the LTB marketing agency